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Digital’s media-buying bonanza wrestles with an industry at crossroads
Marketing Dive· 6 hours agoThe NewFronts, an annual showcase for what’s fresh and exciting in digital media, kicked off this year with a talk about dialectics. David Cohen, the CEO of the Interactive ...
Digital Out of Home Market Size to Touch USD 62.1 Billion by 2031 Owing to Rising Demand for...
Digital Journal· 7 days agoThe Digital Out of Home (DOOH) Market is poised for significant growth, reaching an estimated USD...
Clear Channel Outdoor Holdings, Inc. to Participate in TD Cowen's 52nd Annual Technology, Media &...
NBC 17 Raleigh· 3 hours agoClear Channel Outdoor Holdings, Inc., (NYSE:CCO) announced today that David Sailer, Chief Financial Officer of Clear Channel Outdoor Holdings, Inc. and Bob McCuin, Chief Revenue Officer of Clear ...
Lamar Advertising Co (LAMR) Reports Q1 Earnings: A Detailed Analysis
GuruFocus.com via Yahoo Finance· 4 days agoLamar Advertising Co, established in 1902 and headquartered in Baton Rouge, LA, operates as a real...
Criteo (CRTO) Q1 2024 Earnings Call Transcript
Motley Fool via Yahoo Finance· 3 days agoIn advertising, results are supported by measurement. Measurement is critical to buying and selling and helping brands and agencies understand...that the...
Council Post: Election Advertising In The Real World: Best Practices For OOH Media
Forbes· 5 days agoWith the ability to reach millions instantly, social media allows candidates to directly connect...
Is Google A Buy Ahead Of I/O, Marketing Live Events Amid AI Battle?
Investor's Business Daily· 2 hours agoHere's what fundamental and technical analysis says about buying Google stock as generative...
Google Ads Rival Sets Up As It Awaits Earnings
Investor's Business Daily· 4 days agoThe digital advertising company's sales have consistently grown despite steep competition from some heavy hitters. Trade Desk's platform allows
Outfront Media Inc. (OUT) Q1 2024 Earnings: Revenue Beats Estimates Despite Net Loss
GuruFocus.com via Yahoo Finance· 4 days agoTotal operating expenses for the quarter were $238.7 million, a modest increase from $235.5 million in the previous year...significant level of leverage that could impact future financial flexibility ...
Brad Parscale helped Trump win in 2016 using Facebook ads. Now he’s back, and an AI evangelist
Associated Press Finance via Yahoo Finance· 10 hours ago“You’re going to see some of the most amazing new technology in artificial intelligence that’s going...