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Meet the South Carolina marketer behind some of the world’s biggest luxury auto brands - Charleston...
Charleston Regional Business Journal· 1 day agoInterluxe is at the forefront of luxury automotive’s biggest events, including F1 and MODA Miami,...
Filip Wielanier: 'Web3 Marketing Is a Win-Win'
CoinDesk via Yahoo Finance· 3 hours agoCan you give an example of how this works? Sure. So basically, there’s the advertiser that defines the campaign. Defines the conversion event, defines...
Council Post: Lessons For Marketers From The TikTok Bill Situation
Forbes· 13 hours agoThe discourse around TikTok is a wake-up call for brands to review and refresh their content...
Will Today’s Chief Marketers Be Future CEOs?
The Conference Board· 1 day agoToday’s chief marketers, who go by many different titles (chief growth officer, chief digital officer, etc.), are analysts, technologists, and...
Research Briefing: Marketers are set to increase their upfront spending this year
Digiday· 6 days agoThe yearly TV and streaming upfront event is taking place this week in New York City, and Digiday+ Research surveyed brand, retailer and agency professionals...
Google PMax upgrade allows mass AI creative asset production
Search Engine Land· 2 hours agoMax Ad strength to Excellent see 6% more conversions on average.” In practice. Event Tickets Center,...
Council Post: Generative AI—Going Beyond The Content
Forbes· 13 hours agoI believe what’s critical for marketers at this stage is learning how to get the best out of AI—to train the product to work for you.
So you’re planning an event. But is it really sustainable?
The Drum· 6 days agoSustainable credentials are a non-negotiable for more and more consumers. Beki Winchel of Spiro...
RF Industries Provides Business Update Including New Orders
Digital Journal· 5 hours ago(NASDAQ:RFIL), a national manufacturer and marketer of interconnect products and systems, today announced several recent new large orders totaling approximately $4 million ...
‘Saturday Night Live’ Nails Down Key Sponsorships For Upcoming 50th Season
Deadline via Yahoo News· 2 hours agoSaturday Night Live, which just wrapped its 49th season last weekend, has already gotten a head...