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Google Ads To Bring Automatically Created Assets To Ad Level
Search Engine Roundtable· 1 day agoThere are reports that a change is coming to Google Ads ACA, Automatically Created Assets, that will...
Google tightens EU consent rules for Customer Match ads
Search Engine Land· 17 hours agoGoogle Ads is updating its EU user consent policy, affecting advertisers using Customer Match lists...
Google To Automate Local Services Ads Lead Credits
Search Engine Roundtable· 2 hours agoGoogle announced it is rolling out Automated Local Services Ads lead credits next month, which should "credit the same or more leads on average," than...
Mastering AI-Powered PPC Bid Strategies: A Guide To Maximizing Performance
Search Engine Journal· 1 day agoWhen I first started in Google Ads, the only bidding strategy available was “Max CPC” bidding, meaning everything was manual. Nowadays, there are many AI-powered bidding strategies ...
7 LinkedIn Ad settings and tactics you didn’t know you needed
Search Engine Land· 48 minutes agoYou will have more signals to determine what should power which campaigns. You can decide how you...
Accurate tracking data: The key to optimal ad performance
Search Engine Land· 23 hours agoHow accurate is the data we’re feeding back into these ad systems? Take the target ROAS (return on ...
Google Search Credit Card Widget
Search Engine Roundtable· 1 hour agoGoogle Search now may show you a special search box for your searches related to finding a credit card. If you search for [credit cards], [best credit...
7 tips for conducting Google Ads audits
Search Engine Land· 7 days agoPinning is often done for a few reasons: Control: You want to know what is working or set a specific message. Math: You have too few impressions for ...
Google automates lead credits for Local Services Ads
Search Engine Land· 20 hours agoGoogle is rolling out automated Local Services Ads lead credits in July, streamlining the process for advertisers to receive credit for poor-quality...
Google execs Pichai, Brin must sit for questioning in digital ads lawsuit
Reuters· 18 hours agoGoogle CEO Sundar Pichai and co-founder Sergey Brin must sit for questioning in the lawsuit brought...
