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Forecasting web traffic using Google Analytics and Facebook Prophet
Search Engine Land· 2 years agoLearn how you can predict traffic changes and forecast when periods of stagnation or negative growth...
Google Ads for B2B: How to overcome challenges, platform limitations
Search Engine Land· 2 years agoLearn how to adopt a B2B mindset to Google Ads (a B2C product) that allows you to challenge the limitations of the platform. The post Google Ads for B2B: How to overcome challenges, platform limitations appeared first on Search Engine Land.
Google goes all in on generative AI at Google Cloud Next
TechCrunch· 1 month agoThis week in Las Vegas, 30,000 folks came together to hear the latest and greatest from Google...
PPC management for ecommerce: 28 tools to explore
Search Engine Land· 2 years agoSoftware and tools not only help you manage your time better but provide helpful insights that you wouldn't otherwise see in a Google or Facebook...
Layer on the automation: How to combine automation options for PPC success
Search Engine Land· 2 years agoIt's important to leverage the right automated features in Google Ads to properly control and steer...
ROI-driven content marketing: Aligning strategies with revenue goals
Search Engine Land· 1 month agoIn the cut-throat world of digital marketing, everyone’s chasing that elusive ROI. And when it comes...
How the Arm IPO is lining up for its owner—SoftBank
Fortune via Yahoo Finance· 8 months agoArm’s public offering is looming—and there could be a lot riding on this IPO as the largest public offering of the year and a key company in SoftBank’s...
This day in search marketing history: February 7
Search Engine Land· 1 year agoNoogler spreads SEO myths, plus: Google posts rejected, Enhanced Campaign reactions, algorithm suggestions, Super Bowls and more The post This day in search marketing history: February 7 appeared first on Search Engine Land.
4 B2B paid media strategies to stay ahead of the curve
Search Engine Land· 1 year agoDiscover four paid media initiatives driving great results for B2B brands today and how you can put...
Cisco Secure Endpoint review
TechRadar via Yahoo Finance· 8 months agoWebsite screenshot for Cisco Secure Endpoint For the past 40 years Cisco has been wowing consumers with its dazzling range of technology and software...
