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Predictions for NewFronts—TikTok, Google, Meta and Snap battle for ad dollars
Ad Age· 20 hours agoGoogle has already revealed that it will showcase its demand-side platform, called Display and Video 360, which advertisers use to place programmatic ads ...
Is Google A Buy Ahead Of Q1 Earnings Amid AI Spending War?
Investor's Business Daily· 4 hours agoHere's what fundamental and technical analysis says about buyingGoogle stock as generative...
Google ad impersonates Whales Market to push wallet drainer malware
BleepingComputer· 7 days agoToday, BleepingComputer was contacted about a phishing ad for the trading platform in Google search...
What does Google want from SEOs? What is the future of PPC?
Search Engine Land· 1 day agoDon’t miss this unique opportunity to uncover actionable insights from Google itself. Pro-tip:...
Google fires 28 workers in aftermath of protests over big tech deal with Israeli government
San Francisco Chronicle· 7 days agoGoogle has fired 28 employees in the aftermath of protests over technology that the internet company...
Google Ads exploited to target Whales Market users
ReadWriteWeb· 6 days agoThe sponsored ad appears at the top of Google search results when searching for “Whales Market.” It displays the correct domain, whales.market ...
Reddit Adds Dynamic Product Ads to Help Brands Reach Shoppers in the Discovery Phase
Social Media Today· 20 hours agoReddit continues to refine its ad tools, this time through the addition of Dynamic Product Ads, which aim to help advertisers get their products in front of people in the ...
Ads on .gov.uk websites raise eyebrows over privacy
The Register· 1 day agoExclusive At least 18 public-sector websites in the UK and US send visitor data in some form to various web advertising brokers – including an ad-tech...
Research Briefing: YouTube commands marketing spend on ad-supported streaming services
Digiday· 12 hours agoFor the second year in a row, YouTube came out on top as the ad-supported streaming platform that received the largest portion of marketers’ ad placements ...
Cookies get another stay of execution — but have marketers already moved on?
Marketing Dive via Yahoo Finance· 1 day agoMarketers shouldn’t cancel their post-cookie plans, especially as Google faces antitrust action, the...