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The End of ‘iPhone’
Wired News· 12 hours agoIf Apple did drop the “i,” it would hardly be the company's most significant makeover. Segall points out that the company is familiar with overhauls, and...
Amazon’s first upfront promises full-funnel advertising at scale for all
Marketing Dive via Yahoo Finance· 6 days agoagency development and Twitch for Amazon Ads. But it was the January addition of ads to ...vice...
MGI – Media and Games Invest SE: Rebranding as “Verve” Planned Subject to Approval by the AGM 2024 -...
StreetInsider· 7 days agoWith the proposed name change into "Verve", MGI reaffirms its mission "Let's Make Media Better". Based on the current very fragmented advertising market, with some very < ...
P&G to Downplay Corporate Name in Olympic Ads
The Business of Fashion· 5 days agoThe move is a step-change for P&G, whose prior Olympics advertising campaigns emphasised the values of the Cincinnati-based company, struck an emotional...
Are You a Value Investor? This 1 Stock Could Be the Perfect Pick
Zacks via Yahoo Finance· 7 days agoOmnicom (OMC) New York based Omnicom is one of the largest advertising, marketing and corporate...
Council Post: How To Decide Whether It’s Time To Launch A New Product
Forbes· 21 hours agoThe fast-evolving nature of digital marketing means clients’ needs are constantly changing. With...
Local businesses become partners at annual ‘Matchmaker Event’
WHNT Huntsville via Yahoo Finance· 5 days agolarge companies with local minority, women, and veteran-owned small businesses in North Alabama....
In The Know: News, updates from Greenville area businesses and nonprofits
Gannett via AOL· 17 hours agoJelley has more than 10 years of experience, including media planning and buying, email and text...
Omnicom Named a Leader in Commerce Services by Independent Research Firm
WKBN 27 Youngstown· 5 days agoOmnicom (NYSE: OMC) today announced it has been named a Leader in "The Forrester Wave™: Commerce Services, Q2 2024" by Forrester Research, Inc. Within Forrester's 24-criterion evaluation, Omnicom ...
Can We Stop Hating on Gen Alpha’s Interest in Skincare Already?
Hypebae via Yahoo News· 5 days agoWhile we do not condone tweens using acidic serums, it would be remiss to not acknowledge the large...