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  1. Marketing Department

    Aircraft Maintenance Technology5 days ago

    Marketing Department

  2. It’s easy to see how certain products lend themselves naturally to influencer marketing. Yes, it’s tougher to see the full extent of the engagement opportunities that exist for products ...

  3. Ask SCORE: Pros and cons of niche marketing

    Richmond Times-Dispatch3 days ago

    QUESTION: I have attended several sales seminars on niche marketing. ANSWER: In a nutshell, a niche market is a particular segment of a larger industry group. It is, therefore, critical ...

  4. While lead generation is still very much part of marketing, the goals for the marketing department have evolved significantly. Every touchpoint — whether a Tweet or a call to a ...

  5. Recruitment marketing is a broad-based strategy that combines employer branding and time-tested marketing strategies with social media and technology to attract top talent to organizations ...

  6. It’s a concrete description of how effective marketing really gets accomplished. If your team isn’t engaging in this way, I can almost guarantee that your marketing efforts, including ...

  7. In the early part of this decade, the “SoLoMo” -- social-local-mobile -- marketing narrative became very popular as we rapidly ascended to a mobile-first society with advertising hyper-focused ...

  8. In this newly created role, Steeg will be in charge of merchandising, partnership, SEO, SEM, retail marketing, CRM, PR and branding. Steeg is a seasoned marketing professional ...

  9. Microsoft, for example, offers its partners ready-to-go marketing campaigns to help them elevate their own positioning with customers. While Microsoft is taking an active role in bridging ...

  10. Volunteers of America Senior Vice President Marketing and CommunicationsCome make a difference in the lives of others! At Volunteers of America, we are more than a nonprofit organization ...

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