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  1. The increased focus on justifying spend has pushed the measurement of marketing’s impact on revenue into the lens of not only CFOs but also CEOs and board members. Rather than stand in ...

  2. LOUIS, Aug. 15, 2018 /PRNewswire/ -- Inc. magazine today revealed that Abstrakt Marketing Group is No. 2497 on its 37th annual Inc. 5000, the most prestigious ranking of the nation's ...

  3. PowerPost has been selected to the list of Top 10 MarTech Startups – 2018 by Marketing Tech Outlook magazine. PowerPost is a first-of-its-kind Virtual Content Newsroom, an AI-driven content ...

  4. You have server costs, site costs, content creation costs, marketing costs and, if you’re addicted to daily coffee runs, well, there’s that, too.

  5. Chacka Marketing (http://www.chackamarketing.com), a leading digital media agency, announced it has been ranked No. 367 on the 37th annual Inc. 5000, the most prestigious ranking of the ...

  6. Digital marketing organizations were among the earliest firms to recognize the IT budgets for marketing shifting from the purview of customers' IT departments to marketing ...

  7. The Food and Drug Administration has approved the marketing of the first smartphone app to prevent pregnancy.

  8. While they do share a common goal, many marketing and sales teams still remain siloed. With proper leadership, marketing and sales are aligned against organizational goals and ...

  9. In 2014, Harvard Business Review published an article titled “The Rise of the Chief Marketing Technologist,” detailing marketing’s position as a function increasingly dependent ...

  10. SRAX announced shopper marketing industry veteran George Stella, has joined the company to drive its consumer packages goods (CPG) vertical, SRAXshopper.

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