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Evolving Past ROAS as the Primary Marketing KPI | By Stephanie Sparks Smith
Hospitality Net· 7 hours agoTraditionally, Return On Ad Spend (ROAS) has dominated as the primary metric for evaluating the...
Your Next Weed Promo Could Go Viral: How CannaCribs' Creator Is Shaping Social Media With Influencer...
Benzinga· 13 hours agoGrow World, under the visionary leadership of Cannacribs creator Nick Morin, is at the forefront of...
Marketing Rule Enforcement Remains Priority: SEC Charges Five Advisers for Marketing Rule Violations
The National Law Review· 18 hours agoOn 12 April 2024, the SEC announced the settlement of charges against five registered investment...
Cantor Fitzgerald starts Klaviyo stock at Overweight, citing robust growth potential post-IPO By...
Investing.com· 3 hours agoOn Tuesday, Cantor Fitzgerald initiated coverage on Klaviyo Inc (NYSE: NYSE:KVYO) stock, a company...
Wishpond Technologies to Present at the Planet MicroCap Showcase: VEGAS 2024 on Wednesday, May 1,...
Digital Journal· 2 hours ago(TSXV:WISH)(OTCQX:WPNDF) (the "Company" or "Wishpond" ), a provider of marketing-focused online business solutions, today announced that it will be presenting at the Planet ...
Kara E. Grogan
The National Law Review· 9 minutes agoKara focuses her practice on Section 337 cases in the International Trade Commission, patent litigation, and assisting clients with licensing agreements. Kara was a Law Clerk at Mintz in 2018 ...
Marketing New Jersey at BIO International
New Jersey Business Magazine· 17 hours agoIt was the job of Jose Lozano, president and CEO of Choose New Jersey, the privately funded 501 (c)(3) economic development marketing arm of the state,...
Search Marketing Generalists Vs. Specialists: Pros And Cons
Search Engine Journal· 1 day agoSearch marketing is a unique aspect of digital marketing in that it requires multiple skills and “hats” to wear if you want to have a person or team manage ...
Dollars & Sense: Marketing the Racing We Have
Bloodhorse· 2 hours agoAs many of my friends are also racing fans, it surprised us to learn that while we could bet on any of the day's college basketball games, NBA games, or...
Phil Jones | Head of Marketing | Flight Global
FlightGlobal· 18 hours agoPhil has more than 2 decades of marketing experience working on HR, recruitment and now aviation media products. Phil leads the marketing for the entire...
