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Kantar Invites Markets To Assess Ad Effectiveness On Meta Without Cookies
MediaPost· 3 hours agoby Colin Kirkland , 7 hours ago Marketing data and analytics company Kantar has introduced a new integration with Meta that focuses on measuring ad effectiveness ...
How to adapt your marketing for the new era of data analytics by Salesforce
Search Engine Land· 7 days agoHaving a vision for your data is critical for any marketing strategy. And building a trusted data...
Tesco leverages AI for Clubcard Challenges solution
Retail Insight Network via Yahoo Finance· 11 hours agoFollowing a successful trial with a...Challenges. EagleAI Personalised Challenges is a digital platform that allows retailers to personalise promotions,...
Could Salesforce Stock Help You Become a Millionaire?
Motley Fool via Yahoo Finance· 1 day agoIt also leveraged the strength of its CRM business to lock its customers into its other cloud-based...
TrueCar Inc (TRUE) Q1 2024 Earnings: Surpasses Revenue Forecasts and Reduces Net Loss Significantly
GuruFocus.com via Yahoo Finance· 5 hours agoTrueCar Inc operates as a data-driven online platform that connects consumers with TrueCar Certified...
Is Palantir the Next Microsoft?
Motley Fool via Yahoo Finance· 3 hours agoIn 2016, the company acquired professional networking site LinkedIn. Following the deal, Microsoft implemented a number of sales and marketing...
Google Universal Analytics 360 Sunsetting Soon: Migration Tips & Top Alternative Inside
Search Engine Journal· 5 days agoThis post was sponsored by Piwik PRO. This year, Google will finally phase out Universal Analytics 360, requiring paid users to switch to Google Analytics
Combine gaming and non-gaming app marketing best practices to rocket your results - Mobile Marketing...
MobileMarketing· 1 day agoFrom architecting a process where product, marketing, and data analytics teams actively input into the campaigns and ad creatives to understanding the benchmarks ...
Dyverse Celebrates Integration Milestone After RealPage AppPartner Certification
Digital Journal· 6 days agoThis significant milestone underscores Dyverse's commitment to innovation, offering full-funnel marketing analysis and solutions through its flagship platform< ...
Staying on trend: Research dives into aligning social media skills development to industry...
Phys.org· 6 days agoThe field is ever-changing, demanding professors to keep pace with evolving platforms, algorithms...