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TikTok Sets Global Marketing and Operations Layoffs | Report
The Wrap via Yahoo Finance· 11 hours agoThe move comes less than a month after President Biden signed a national ban against the social...
KLC Financial Hires 11 New Team Members
Monitor Daily· 15 minutes ago“We are thrilled to welcome aboard new team members who share our vision and dedication to excellence,” Spencer Thomas, CEO of KLC Financial, said. Dan...
Even Advertisers Are Telling You to Get Off Your Smartphone
The Wall Street Journal· 60 minutes ago“Young generations are craving release from their smartphones and the constant buzzing and dinging,...
TV Networks Embrace Their Aging Audience With a New Mantra: Age Doesn’t Matter
The Wall Street Journal· 1 hour agoMEDIA & MARKETING When executives at Warner Bros. Discovery took the stage at Madison Square Garden...
10 Ways Marketing Will Power Fintech Success
Forbes· 1 day agoThe dynamic landscape of modern marketing has evolved within the realm of fintech. Marketing is central to a company's mission, success, profitability,...
What Are the 4 Ps of Marketing?
Market Watch· 1 day agoThe 4 Ps of marketing are a framework that explains the key elements a business needs to address customer needs. Neil H. Borden, a Harvard advertising...
Social Media Marketing 2024: Ultimate Guide
Market Watch· 1 day agoBusinesses create digital marketing content for social media to achieve sales goals, grow general brand awareness and increase loyalty among followers....
PDD Holdings posts Q1 earnings, revenue above expectations By Investing.com
Investing.com· 13 minutes agoPDD Holdings posts Q1 earnings, revenue above expectations
Google To Prioritize AI Overviews Ads Over Organic Search
Search Engine Journal· 1 hour agoSpeakers at Google’s Marketing Live event demonstrated how they will utilize user search queries and...
How marketing asset accountability can unlock the full value of marketing by measuring and reporting...
Phys.org· 15 hours agoThe study is titled "Consequences of Marketing Asset Accountability—A Natural Experiment" and is authored by Peter Guenther, Miriam Guenther, Bryan A. Lukas, and Christian ...