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How Marketing Executives Are Thinking About Integrating AI Into Their Strategies
Time via Yahoo Finance· 6 months agoTIME Editor-in-Chief Sam Jacobs (L), Janet Balis marketing practice leader at EY Consulting, Cheryl...
Elon Musk Taps NBCUniversal’s Linda Yaccarino as New Twitter CEO (Report)
The Wrap via Yahoo News· 12 months agoElon Musk has announced a new Twitter CEO is on her way and should be running the ship in about six...
NBCUniversal Advertising Powerhouse Linda Yaccarino Exits to Serve as Twitter CEO
The Wrap via Yahoo News· 12 months agoNBCUniversal chairman of global advertising and partnerships Linda Yaccarino is exiting the media...
Sports Streamer DAZN Hires Ex-Twitch Ad Boss Walker Jacobs as First Chief Revenue Officer
Variety via Yahoo News· 4 months agoDAZN, a top sports streaming provider, has tapped Walker Jacobs as its first global chief revenue...
Linda Yaccarino’s NBCUniversal Exit Leaves Ad Industry in Shock Ahead of Upfronts
The Wrap via Yahoo News· 12 months ago“It ain’t good.” That’s the reaction from one former television executive to advertising powerhouse...
Elon Musk's Behavior Continues to Make Automakers Nervous About Advertising on Twitter
Jalopnik via Yahoo News· 1 year agoAnyone who has paid attention to Elon Musk over the last couple of years already knew his takeover...
DoubleVerify Apologizes for Misreporting X/Twitter’s Brand-Safety Rates for More Than Four Months
Variety via Yahoo Finance· 2 weeks agoDoubleVerify, which provides brand-safety measurement ratings for digital platforms to major...