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NBC courting the NBA with a $2.5 billion media deal that could permanently bench TNT
Fortune via Yahoo Finance· 4 hours agoComcast’s NBCUniversal could nab the rights to a package of NBA games when the league’s current...
NFL ratings dominate Christmas viewership over NBA's slate of games
USA TODAY Sports via Yahoo Sports· 4 months agoFor the fourth year in a row, the NFL had at least one game on Christmas Day. This year marked the...
NBA Under Investigation For Alleged Interference With Ice Cube’s BIG3 League
VIBE via Yahoo News· 6 months agoThe NBA is reportedly under investigation by the Department of Justice over the professional...
NBA All-Star Game 2023 was least-watched edition in history as ratings hit record low
Yahoo Sports via AOL· 1 year agoThe ratings are in for the 2023 NBA All-Star Game, and yikes. The news isn't great. According to...
TV Ratings: NBA Playoffs Begin With 12-Year Highs
The Hollywood Reporter via Yahoo News· 1 year agoThe NBA playoffs began with their best TV numbers since LeBron James was in his first year with the Miami Heat. The opening games of the eight...
How Black Basketball Players in the ‘70s Paved the Way for the All Stars Today
Time via Yahoo News· 1 year agoChicago Bulls guard Norm Van Lier drives past Milwaukee Bucks center Kareem Abdul-Jabbar during Game...
Adam Silver finalizing contract extension to remain NBA commissioner through end of decade, per...
Yahoo Sports via AOL· 3 months agoAdam Silver will remain NBA commissioner for at least the next five years. (Photo by EMMANUEL...
TV Ratings: NBA Finals Dip Year to Year as Denver Nuggets Clinch First Title
The Hollywood Reporter via Yahoo News· 11 months agoThe Denver Nuggets’ clinching of their first title gave ABC its biggest audience of the 2023 NBA...
Rising Local NBA Ratings Suggest Sky Isn’t Falling on RSNs
Sportico via Yahoo Sports· 1 year agoWhile much of the conversation regarding the state of the regional sports networks is understandably...
NBA All-Star 2024: Winners and losers of the weekend showcase, including Damian Lillard, the Lakers...
Yahoo Sports via AOL· 2 months agoNBA All-Star Weekend 2024 is in the books, so its time for the annual event's winners and losers ......