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    • Nielsen Releases The 'Big 14' Share Of Television

      MediaPost· 2 days ago

      With Disney poised to take the stage in New York City this afternoon for its 2024 upfront presentation to the ad community, Nielsen this morning released a new analysis showing it is the No.

    • What’s on TV? For Many Americans, It’s Now YouTube

      The Wall Street Journal· 1 day ago

      In the competition for U.S. TV time, YouTube is ascendant. Nearly 10% of the time Americans spent in front of TV screens last month was on YouTube’s flagship smart-TV app, Nielsen data show, a sign of continued transformation of the platform.