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Onetag continues 2024 expansion with strategic new hires - Mobile Marketing Magazine
MobileMarketing· 8 hours agoAhmad joins Onetag with over nine years of experience in ad tech. Meanwhile, in the US, Christian Baer joins Onetag as VP, of Sales and Supply. As a seasoned digital advertising< ...
Warner Bros. Discovery Sport and CNN International create marketplace for sports and political ad...
Digiday· 10 hours agoAgreeing on one process is a big deal for both parties at the best of times let alone during a year...
PubMatic (PUBM) Q1 2024 Earnings Call Transcript
Motley Fool via Yahoo Finance· 10 hours agoWe delivered increased ROI that warrants higher CPMs, which elevates the value of the entire digital advertising ecosystem. I couldn't be more pleased...
How We Can Win the AI Arms Race Against Fraud | Entrepreneur
Entrpreneur· 6 days agoAs artificial intelligence (AI) becomes more sophisticated, it's not just businesses and consumers...
Earnings call: OUTFRONT Media posts growth in Q1 2024 earnings By Investing.com
Investing.com· 5 days agoOUTFRONT Media Inc. (NYSE: OUT) has reported a positive start to 2024 with an increase in its first...
NewFronts recap—everything advertisers need to know about TikTok, Snap and Google’s pitches
Ad Age· 6 days agoGoogle focused on programmatic advertising at NewFronts, promoting its demand-side platform Display and Video 360. Google looked to encourage advertisers ...
Perion Network (PERI) to Report Q1 Earnings: What to Expect
Zacks via Yahoo Finance· 2 days agoCross-selling opportunities and geographic expansion into fast-growing markets are expected to have...
3 reasons why Wall Street is playing Roblox again
CNN Business via Yahoo Finance· 2 hours agoMany adults heard the phrase “Robux” for the first time last holiday season when the virtual currency of gaming platform Roblox landed on the top of most...
Earnings call: National CineMedia posts revenue growth amid box office dip By Investing.com
Investing.com· 1 day agoThe growth was attributed to higher revenue per attendee and an increase in national advertising...
BarkleyOKRP acquires Adlucent to boost performance marketing capabilities
Marketing Dive via Yahoo Finance· 2 days agoIt is a certified Google Marketing Platform, Google Premier Partner, Google Cloud Partner, Microsoft...
