Ads
related to: real-time ad targeting
Yahoo Selects AWS Public Cloud for Ad Division | Datamation
Datamation· 1 hour agoYahoo is working with AWS as a preferred public cloud provider for its advertising technology business Yahoo Ad Tech. All Yahoo advertising technology workloads — including ...
Twitter has launched a Search Keyword Ads beta test to all advertisers
Search Engine Land· 1 day agoSearch Keyword Ads are a new Conversion campaign objective in the Twitter Ads interface. The post...
Twitter Launches Test of Ad Targeting Based Specifically on Search Queries in the App
Social Media Today· 3 days agoTwitter has launched a new ad option that will enable advertisers to place Promoted Tweets within specific search results, enabling more specific targeting
Disney's data clean room, measurement and streaming commerce strategies—takeaways from its tech and...
Ad Age· 2 days agoIn 2021, Disney launched DRAX, or Disney Real-time Ad Exchange, with the ambition to fully automate...
CedCommerce launches Social Ads for Buy with Prime to help merchants drive targeted traffic on their...
Morningstar· 1 day agoSHERIDAN, Wyo., Jan. 26, 2023 /PRNewswire/ -- CedCommerce, a leading multichannel eCommerce enabler, today announced the launch of Social Ads for Buy with Prime, which helps merchants to drive targeted traffic on their eCommerce website by creating
National World launches new ad manager platform, powered by DanAds, empowering businesses to take...
MobileMarketing· 1 day agoNational World, a leading UK media company, announced today the launch of its self-serve advertising...
Microsoft is improving its ad platform. Here’s why brands should give it a shot in 2023
Search Engine Land· 3 days agoMicrosoft Ads is one of the oldest ad platforms around but is often overlooked. Here's why brands and advertisers should rethink it. The post Microsoft is improving its < ...
Google accused of monopolizing $250B U.S. digital ad market
Politico via Yahoo News· 3 days agoIt’s the latest in a barrage of antitrust lawsuits against Google. It’s both the DOJ’s second case, and the second case targeting its ad business.
In-game ads: why brands should be excited
Search Engine Land· 2 days agoAdvertisers can tap into a vast audience by utilizing video game advertising, which offers a significant opportunity to reach millions. The post In-game ads: why brands should be excited appeared first on Search Engine Land.
This day in search marketing history: January 26
Search Engine Land· 2 days agoLinkedIn Ads launches, plus: holiday retail insights, crappy results, Google Panda 3.2, sitemap testing, DuckDuckGo and more. The post This day in search marketing history: January 26 appeared first on Search Engine Land.
