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Google flexes ad muscles to Hollywood as YouTube dominates: ‘Even though viewing habits have become...
Fortune· 2 days agoGoogle is already working directly with Disney to offer advertisers a way to access Disney streaming inventory through DV360 via an integration with Disney’s real-
Samba TV To Spotlight New Capabilities For Generative AI Ad Solution
TV Technology via Yahoo News· 14 hours agoSamba AI’s new capabilities provide a real-time, second-by-second understanding of everything seen...
Inside Google’s CTV pitch: A lot of AI and a push to avoid privacy stumbles
Marketing Dive via Yahoo Finance· 2 days agoEmergent tech like artificial intelligence... Bros. Discovery. The firm is among the first to...
Cadent Launches Performance TV To Boost Omnichannel Ad Results
Next TV via Yahoo News· 2 days agoThe Aperture Viewer Graph and Data Marketplace links linear TV households and anonymous device...
ID Solutions 2.0: Navigating what’s next
Marketing Dive· 3 days agoDespite the lengthy build-up to Google’s deprecation of third-party cookies in Chrome, 2024 still feels like a bit of a fire drill for advertisers looking to maintain the ability to target relevant ...
Unlocking the Power of AI-Powered Targeting
TechBullion· 6 days agoAI-powered targeting represents a paradigm shift in the way businesses identify, reach, and engage with their target audience. By harnessing the power of...
Why video is key to Roblox’s evolving advertising strategy
Marketing Dive via Yahoo Finance· 1 day agoRamping up an ad business comes as Roblox looks to continue drawing marketers to its platform even...
The Rise of Programmatic Advertising: Revolutionizing the Digital Marketing Landscape
TechBullion· 6 days agoOne of the most significant advancements in recent years is the advent of programmatic advertising....
Cytta Corp. Sees Skyrocketing Law Enforcement Interest in CyttaCOMMS Following Groundbreaking...
Morningstar· 7 days agoMultiple Florida Police Departments and Sheriff's Offices Are Choosing CyttaCOMMS as their Drone Streaming Solution LAS VEGAS, NV / ACCESSWIRE / April 25, 2024 / Cytta Corp (OTCQB:CYCA), the ...
Warner Bros Discovery to launch data platform for better ad-targeting By Reuters
Investing.com· 7 days agoRisk Disclosure: Trading in financial instruments and/or cryptocurrencies involves high risks...
