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LinkedIn advertising: A comprehensive guide
Search Engine Land· 5 days agoFor instance, if you’re running a lead generation campaign targeting healthcare professionals, you could create separate ad sets for doctors, nurses and...
Warner Bros. Discovery Launches Olli First-Party Data Platform
Next TV via Yahoo News· 4 days agoWarner Bros. Discovery Olli. Heading into the upfronts, Warner Bros. Discovery said it launched...
2 Digital Ad Tech Stocks to Buy Hand Over Fist in April
Motley Fool via Yahoo Finance· 20 hours agoYou might want to grab both, even. Magnite is ready for advertising's comeback Let's start with the...
Here's How to Actually Get an ROI in Marketing | Entrepreneur
Entrpreneur· 6 days agoThe field of newsletter marketing offers a highly cost-efficient channel for achieving high ROI in...
The Rise of Programmatic Advertising: Revolutionizing the Digital Marketing Landscape
TechBullion· 3 days agoOne of the most significant advancements in recent years is the advent of programmatic advertising....
Debunking 7 Common Misconceptions About Mobile OEM Advertising - Mobile Marketing Magazine
MobileMarketing· 4 days agoUnsure if mobile OEM advertising is right for your app? Mobile advertising expert and AVOW CEO Robert Wildner clears up the confusion about this powerful strategy to help you decide.
Inside Southwest’s Push to Court Younger Travelers as U.S. Weighs TikTok Ban
Skift· 5 days agoAs other airlines are focused on high demand for international travel and first-class seating,...
Bank of America Stock: Buy, Sell, or Hold?
Motley Fool via Yahoo Finance· 1 day ago*Stock Advisor returns as of April 22, 2024 SVB Financial provides credit and banking services to The Motley Fool. Bank of America is an advertising...
illumin Announces illumin Elect Enhancement with L2 to Amplify Journey Advertising Capabilities for...
Morningstar· 6 days agoTORONTO and NEW YORK, April 23, 2024 (GLOBE NEWSWIRE) -- illumin Holdings Inc. (TSX: ILLM) (“illumin” or the “Company”), a journey advertising technology company that empowers ...
Report: Google Search CPC up 13% YoY; ad spend growth slowing
Search Engine Land· 5 days agoPMax continues to play a prominent role in advertising on Google: During the height of the Q4 2023...