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Ad targeting may be banned—inside the US privacy proposal that could jeopardize the marketing tactic
Ad Age· 1 day agoThe “opt-in” factor is an important distinction for online advertisers, suggesting consumers must proactively consent to online tracking for advertising purposes. Apple went with an opt-in framework ...
Meta, Others Should Give Users Free Option Without Targeted Ads: EU Watchdog
Gadgets 360· 1 day agoMeta Platforms and other large online platforms should offer users the option to use their services...
Google Ads exploited to target Whales Market users
ReadWriteWeb· 3 hours agoCybercriminals are exploiting Google’s advertising platform to target users of the decentralized OTC trading platform Whales Market, according to a recent BleepingComputer ...
Ad Industry, Cable Lobby And Consumer Advocates Criticize New Privacy Bill
MediaPost· 3 days ago... bill could significantly limit the ability of advertisers in every Congressional District (businesses, nonprofits, political campaigns, and the government alike) to reach their customers at the most relevant time and with the most relevant message with targeted advertising,” the Association of...
Meta should give users free option without targeted ads, EU privacy watchdog says
Reuters via AOL· 2 days agoMeta Platforms and other large online platforms should give users an option to use their services...
Gallego targets Lake on abortion in new Arizona Senate ad
The Hill via Yahoo News· 4 days agoA new ad from Arizona Rep. Ruben Gallego’s (D) Senate campaign targets Republican rival Kari Lake on...
B.Riley sets price target on PubMatic stock, cites growth potential By Investing.com
Investing.com· 5 hours agoOn Friday, B.Riley resumed coverage on shares of PubMatic Inc (NASDAQ:PUBM), an independent...
Barclays Trims Integral Ad Science (NASDAQ:IAS) Target Price to $12.00
ETF DAILY NEWS· 2 days agoIntegral Ad Science (NASDAQ:IAS – Free Report) had its price target lowered by Barclays from $16.00 to $12.00 in a research note issued to investors on ...
Huge Texans uniforms leak appears to show 4 new jerseys for 2024
Houston Chronicle· 3 hours agoImages began circulating late Thursday night on the X platform showing Adobe Illustrator mockups of...
Analysts reset Netflix price targets ahead of earnings amid ad-tier push
TheStreet via Yahoo Finance· 1 day agoStreaming war winner? "While this is a profitable revenue stream for legacy media companies, this is...
