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L.A. influencers, businesses live or die on TikTok's algorithm. Now they fear for the future
LA Times via Yahoo News· 33 minutes agoHe’s one of thousands of content creators who engage with an audience on the app and make money...
Met Gala 2024: How to stream the red carpet and when to tune in on fashion’s biggest night
The Independent via Yahoo News· 4 hours agoThe Metropolitan Museum of Art in New York City will be swarmed on Monday evening by beloved...
Digiday+ Research: Influencers see more Instagram engagement with still images than Reels
Digiday· 7 hours agoData from 15 influencers and their Instagram and YouTube channels was analyzed for this year’s ...
Lok Sabha 2024: The influencers driving India's big election
BBC via Yahoo News· 2 days agoInfluencers like Ranting Gola (left) and Sham Sharma are using their social media presence to...
Our Met Gala-themed wedding cost nearly £500K
Yahoo Life UK· 3 hours agoAfrika Chao, 27, is an influencer and fashion designer. She lives in Los Angeles with her husband, Anthony Osorio, 34, a personal trainer and owner of a...
'Sephora Kids' tween skincare trend concerns dermatologists, mental health professionals
Courier News via Yahoo News· 2 hours agoIt used to be cute when a child raided mommy's makeup, but the Sephora Kids trend has escalated...
YouTube star Mr. Beast breaks with management company
Semafor via Yahoo News· 8 hours agoThe move is also a setback for Night, which has rapidly built up an impressive list of online...
The $21 billion influencer industry has an ad fraud problem
Business Insider· 5 days agoInfluencer marketing is booming, and brands spend billions to promote products with a personal...
Shifting gears: Supercar Blondie on life as an entrepreneur
Gulf Business· 2 hours agoAlex Hirschi, aka Supercar Blondie, is renowned for her global quest in uncovering the rarest and...
PARTING SHOT: You, too, can be an 'influencer'
Sioux City Journal· 22 hours ago“An influencer,” he replied. In exchange, their YouTube channels kick back money for the number of views they get. One, I was told, cleared $6 million...