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Social media marketing expert Kate Finley shares how influencers can boost your restaurant
Nation's Restaurant News· 9 hours agoAs more restaurants leverage marketing to reverse sluggish traffic, many of them are turning to influencers to create excitement and momentum with guests ...
Council Post: 5 Big Influencer Marketing Myths Busted: Navigating Risk In 2024
Forbes· 2 days agoInfluencer marketing is playing an increasingly critical role for brands aiming to boost their...
Influencer who built her career on TikTok reacts to potential ban
The Independent via Yahoo News· 1 day agoAs President Biden signs the TikTok ban bill into law, giving the app’s China-based parent company...
Council Post: How To Successfully Enter A New Market With Influencer Marketing
Forbes· 5 days agoIn recent years, businesses have increasingly adopted influencer marketing, a form of advertising...
Influencers sway consumers but authenticity loses some clout, study says
Marketing Dive via Yahoo Finance· 1 day agoRegardless, consumers are most likely to engage with genuine and unbiased influencer reviews, and...
Council Post: 15 Emerging Social Media Trends To Leverage In Influencer Marketing
Forbes· 5 days agoFor marketers in charge of influencer marketing, staying on top of the latest developments in social...
Council Post: Crafting Influencer Campaigns For Every Stage Of The Buyer's Journey
Forbes· 17 hours agoRodney Mason is Head of Marketing Brand Partnerships at LTK with extensive creator, marketing and research experience for leading brands. Succeeding with ...
McKinney Named Ad Age A-List Agency Standout at Awards Gala
Fort Wayne Journal Gazette· 1 day agoCreative, media and influencer agency McKinney was honored at the 2024 Ad Age A-List & Creativity Awards Gala last evening as... agency. This award recognizes McKinney as ...
Influencer Logan Paul faces lawsuit over Louisville-based Prime Hydration energy drinks
The Courier Journal via Yahoo News· 1 day agoRegardless, Paul claims the drink he co-founded is within government regulated limits. Who is Logan...
Key Takeaways From Variety’s Entertainment Marketing Summit: ‘You Have to be Reactive and Agile’
Variety via Yahoo News· 2 days agoVariety’s Entertainment Marketing Summit in Los Angeles, presented by Deloitte, brought together...