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Influencer Marketing Gets An Upgrade: How AI Is Changing The Game
Forbes· 1 day agoInfluencer marketing came on the digital scene in the early 2010s. Unsurprisingly, many brands are...
Council Post: How To Successfully Enter A New Market With Influencer Marketing
Forbes· 6 days agoIn recent years, businesses have increasingly adopted influencer marketing, a form of advertising...
Council Post: 5 Big Influencer Marketing Myths Busted: Navigating Risk In 2024
Forbes· 3 days agoInfluencer marketing is playing an increasingly critical role for brands aiming to boost their...
Council Post: 15 Emerging Social Media Trends To Leverage In Influencer Marketing
Forbes· 6 days agoFor marketers in charge of influencer marketing, staying on top of the latest developments in social...
Social media marketing expert Kate Finley shares how influencers can boost your restaurant
Nation's Restaurant News· 2 days agoAs more restaurants leverage marketing to reverse sluggish traffic, many of them are turning to influencers to create excitement and momentum with guests ...
There's a simple reason you don't believe the influencers in your feed
Fast Company Magazine· 4 days agoIt turns out there are some benefits to having a smaller social media following. According to a new...
Influencer who built her career on TikTok reacts to potential ban: ‘It might be great. It might be...
The Independent US via AOL· 3 days agoAs President Biden signs the TikTok ban bill into law, giving the app’s China-based parent company...
Influencers sway consumers but authenticity loses some clout, study says
Marketing Dive via Yahoo Finance· 3 days agoRegardless, consumers are most likely to engage with genuine and unbiased influencer reviews, and...
Key Takeaways From Variety’s Entertainment Marketing Summit: ‘You Have to be Reactive and Agile’
Variety via Yahoo News· 3 days agoVariety’s Entertainment Marketing Summit in Los Angeles, presented by Deloitte, brought together...
The Ultimate Roadmap to Becoming an Instagram Influencer
Las Vegas Review-Journal· 5 days agoMega-influencers have more than 1 million followers and are celebrities by default. They bring...