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What Is Programmatic Advertising? How Does It Work?
Search Engine Journal· 7 days agoProgrammatic advertising has been a buzzword in the marketing industry for quite some time. Programmatic advertising is a perfect realm where precision...
Council Post: 3 Ways To Create A More Transparent Programmatic Advertising Ecosystem
Forbes· 2 days agoPaula Chiocchi is CEO of Outward Media, Inc., a provider of 145MM B2BC contacts, with email and...
Top Adtech Companies: Industry Leaders Driving Innovation In Advertising
TechBullion· 3 days agoAdTech, or advertising technology, has rapidly transformed the way businesses connect with...
Kidoz Inc. Announces 2023 Total Revenue of $13,326,824
Digital Journal· 14 hours agoVANCOUVER, BC / ACCESSWIRE / April 25, 2024 / Kidoz Inc. (TSXV:KIDZ) (the "Company"), mobile AdTech developer and owner of the market-leading Kidoz Contextual Ad Network (www.kidoz.net), the ...
Direct Digital (NASDAQ:DRCT) Stock Rating Reaffirmed by Benchmark
ETF DAILY NEWS· 6 hours agoDirect Digital (NASDAQ:DRCT – Get Free Report)‘s stock had its “buy” rating reissued by Benchmark in...
Some UK and US government sites are 'sharing data with ad brokers'
ReadWriteWeb· 2 days agoAt least 18 government websites in the U.K. and the U.S. send visitor information to multiple online...
Roku Scores Double-Digit Q1 Gains In Revenue, Households
MediaPost· 12 hours agoRoku posted strong double-digit-percentage first-quarter revenue, with improvements in its gross profit and streaming households year-over-year.
Partnership Aims To Equip DSPs With New Tools
MediaPost· 1 day agoAxis and Lemma say they will boost advertising effectiveness with collaboration.
Multilocal integrates with Onetag to simplify access to high-quality inventory - Mobile Marketing...
MobileMarketing· 3 days agoProgrammatic specialist, Multilocal, has announced a global integration with AI-powered curation platform Onetag. As a result, Multilocal will add Onetag DealCurate into its offering, enabling ...
Roku (ROKU) Q1 2024 Earnings Call Transcript
Motley Fool via Yahoo Finance· 6 hours agoIn Q1, we grew total net revenue 19% year over year to $882 million. Platform revenue was $755 million, also driven by both streaming service...
