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ITV Relies on SAS to Deliver Personalized Ads to 40M Users of ITVX
TV Technology via Yahoo News· 6 days agoSAS logo. CARY, N.C.—The UK's largest commercial broadcaster ITV has released new details on how it...
Using curation technology to drive more relevant content in an era of critical consumers
The Drum· 5 days agoContextual and curation are the next power couple that advertisers and publishers can lean on to...
Small Business - The Andalusia Star-News | The Andalusia Star-News
The Andalusia Star-News· 5 days ago(NASDAQ: DRCT) common stock between April 17, 2023 and March 25, 2024. Direct Digital is an end-to-end, full-service programmatic advertising platform that provides
Pandora quietly raises prices amid continuing decline in paying subscribers - Music Business...
Music Business Worldwide· 1 day agoPandora has quietly become the latest music streaming service to raise its prices, following in the...
Netflix Will Wean Itself Off Microsoft's Adtech By 2025
AdWeek· 6 days agoNetflix will stop using Microsoft’s adtech to power its digital ad serving, a source familiar with...
New Opportunities for CPG Brand Marketers to Reach and Engage Small Store Audiences By Kristy Day
Digital Journal· 4 days agoConsequently, CPG marketers have been unable to reach the millions of consumers who frequent these establishments and market to them with targeted and relevant advertising ...
VISIT ESTES PARK: VEP Board approves additional funding for construction marketing campaign
Estes Park Trail Gazette· 4 days agoThe VEP team will begin implementing the strategic plan immediately, with programmatic digital advertising anticipated to be the first tactic to be produced. The Board listened ...
ITV transforming the streaming landscape with real-time ad delivery at scale
WFRV 5 Green Bay· 6 days agoITV, the UK's largest commercial broadcaster, is using an API-driven first-party ad server developed by data and AI leader, SAS, to deliver personalized advertising to the ...
Small Business - The Brewton Standard | The Brewton Standard
The Brewton Standard· 5 days agoLONDON, May 24, 2024 (GLOBE NEWSWIRE) -- Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising</ ...
Stockholder Alert: Robbins LLP Informs Investors that a Shareholder Has Filed a Class Action Against...
Benzinga· 5 days agoDRCT common stock between April 17, 2023 and March 25, 2024. Direct Digital is an end-to-end, full-service programmatic advertising platform that provides advertising ...
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