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Council Post: 4 Ways For Brands To Regain Relevance After Listening To Consumers
Forbes· 1 day agoThere are many reasons once-stellar brands begin to fail, and in my decades in the advertising...
Tremor International (TRMR) Q1 2024 Earnings Call Transcript
The Motley Fool via AOL· 7 hours agoThe integration capped off our multiyear strategy to construct a unified, end-to-end tech platform...
New CEO Maps Out Goals To Prepare Burrell Communications Group For Future Growth
Black Enterprise· 4 days agoAs the new CEO of Burrell Communications Group, Tara DeVeaux has some ambitious goals to help the...
Top Democrat calls for Biden to replace FDIC chairman to fix agency’s ‘toxic culture’
Seattle Times· 14 hours agoThis follows a damning report about the agency’s toxic workplace culture was released earlier this...
Car Rental Express Launches Cost Per Acquisition with Kayak.com
Auto Rental News· 1 day agoWith CPA, paying only for successful rental leads maximizes the value of the agency's advertising budget.
Prescription drug ads should soon start looking noticeably different
Axios· 16 hours agoA new chapter in drug advertising begins Monday when a federal transparency rule takes effect...
...the Fair Housing Act to Tenant Screening and Housing-Related Advertising That Relies Upon...
JD Supra· 6 days agoThe purpose of HUD’s guidance is to make housing providers, tenant screening companies, advertisers, and online platforms aware that the ...
Clever 'broken slogan' billboards make an important point about branding
Creative Bloq via Yahoo News· 23 hours agoThe attention-grabbing campaign aims to raise awareness of a discipline that doesn't tend to get a...
William Blair Commentary: The Art of Blooming Late
GuruFocus.com via Yahoo Finance· 12 hours agoAge can vary, not only by the discipline and the domain, but also by the individual. I became interested in late bloomers because I work in employer branding, which is the use of marketing and ...
Samsung trolls Apple after failed iPad Pro "crush" ad
CBS News via Yahoo News· 3 days ago"Creativity cannot be crushed," the tagline for the Samsung spot reads. #UnCrush by Samsung by...